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The guy may seem plush and huggable on the outside, but inside... he's a monster.
~ Buttercup describing Lots-o'-Huggin' Bear's true nature.
You give the impression of a gentleman... but you are the worst kind of madman.
~ Noriaki Kakyoin to Terence T. D'Arby.

Villains faking kindness, generally to manipulate others. Pure Evils under this category are especially cunning and dangerous because they appear nice and likeable to other characters while hiding their demonic true colors, making them a highly insidious threat to their universe.

NOTE: Not all Pure Evils feign affability. Some villains are just straight-up hostile from start to finish and don't even bother to feign politeness (e.g. Gregor Clegane, Carl King, Ronan the Accuser, William Wharton, Akainu, Bloodwolf, Omega Red, Red, D'Ken, Shao Kahn, Robotnik, Craster, Hydell, Scarlet Spiker, Evil Izuku, Horned King, Yoon Gwi-nam, Krang, Maxwell Gaines, Turbo Mecha Sonic, Karl Tanner, Messiah, Cambion Slave Driver, Victor Krane, Michael Myers and Frank Booth).

  • However, this rule does not apply to villains like Zhan Tiri and Edwin Epps who are hostile to almost everyone if they are superficially polite to at least one person/are superficially polite while pretending to be another character.

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